The Smarter Urban Dynamics (SUD) team at the IBM Research - Ireland focuses on developing analytics and tools to better understand and optimize the urban dynamics. This team develops research around three areas:
• Leveraging digital traces from mobile devices to gain an insight in why, how and when we travel. Using this information, mobility demand can be predicted and transport resource capacity accordingly allocated, offline or in real-time.
• Leveraging the Transport Infrastructure and its applications in ITS analytics to ensure and maintain the desired level of quality of service to best accommodate the mobility demand both at a global level and down to individual travellers.
• Instilling the travellers with an acute awareness of the transport infrastructure conditions, so that each can individually and confidently decide for a best travel strategy that is also collectively sustainable.